I’m out in Colorado this week with my husband visiting my son, Ben, and we’ve been on lots of trails. As I’ve walked and talked and enjoyed the beauty of nature, it reminded me that hiking has been a lot like building my business. So I decided to jot down a few tips for you that have helped me build a thriving and sustainable business so you can do the same…
1. Know where you are going
In order to get to your destination, you have to know where you are going. You don’t start on a hike unless you know where the trail is taking you. Otherwise you’d just be wandering around in the woods and apt to get lost.
The same is true for a business. You want to start with the end in mind. What is it that you want? What’s your vision? What does it look like to have a successful business? Are you working with 1:1 clients, a group, retreats? How much would you like to be making each month? Knowing the answers to these questions will determine your offers, and business model.
2. Have a map
Once you know where you want to go, find the path that will take you there. I always check the map at the trailhead so that I can see the path I need to be on and what markers I need to follow when I am on the trail.
When building a business, you want to have a pathway to your goal. Just saying you want a 6-figure business will not get you there. There are a series of steps to take to get you there. What is your pathway? What is it you need to do daily, weekly, monthly, quarterly to get to your business destination? Without a simple system to get there, most coaches just throw spaghetti at the wall to see what sticks and end up confused, frustrated and feel lost.
3. Stay on the trail
Have you ever wandered off a trail and it ended up taking you twice as long to get to where you wanted to go?
There is a reason why there is a trail. The path has been carved out and is the quickest path to your mountaintop.
Your business needs you to stay on the trail too. Stop recreating the wheel and chasing bright shiny tactics. Follow the path and be consistent and you will arrive. Everything time you chase a bright shiny object you start back at square one again. Just keep taking the next step and before you know it, you’ll arrive.
4. Enjoy the view
When you get to the top of the mountain- enjoy the view. Have a seat, celebrate, congratulate yourself on the work you just did to get here. It feels amazing to take a rest and enjoy the view.
Yet so many women just look for the next money goal instead of celebrating what they accomplished. Success then becomes a moving target. Celebrate often, daily and use that as your momentum to enjoy the process. Otherwise you’ll just be chasing the next thing and never feel satisfied.
5. Travel with company
When hiking, I also travel with someone. It is so much more fun to have someone along with me. Usually it’s my husband or my kids. They keep me going and I enjoy just being with them.
In my business, I surround myself with other women who are also growing multiple 6 figure and 7 figure businesses. Just being in the virtual room with them keeps me inspired and tapped into a community that gets it.